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strategic consulting
cst-vert
  • Worked with senior management and Chicago Sun-Times to deliver and openCMS based content management system to replace the cobbled-together legacy systems that had been handling the job for a decade.
  • Managed delivery of strategic and IT services with key client over 5-year period.
  • Worked with team to implement SEO/SEM strategy in order to increase site rank.
  • Devised and documented all processes and procedures to support all website management functions.
cgc-vert
  • Working with Directors, devised new strategy plan for CGC to increase their donor base via community sites and viral marketing.
  • Devised analytics, management reporting, and other processes to improve management visibility of all on-line efforts
  • Fully Trained web team comprise of 7 cross-functional personnel.
  • Documented all procedures to hand-off leadership function to mid-level manager
zd-vert
  • Streamlined web workflows to scale down human resources complement by 40% while maintaining the consistent output and quality.
  • Managed streaming technology news station.
  • Implemented new micro-site based ad strategy to bolster flagging revenue due to de-valuation of banner ads.
  • Responsible for ownership of product roadmaps, and articulation of positioning within competitive landscape.